New junkies across the state might want to clear their plate for 10 p.m. Monday.
That's when WFFF, Fox 44, will broadcast its brand-spanking-new, 30-minute news broadcast from its brand-spanking-new studio in Colchester.
"We realize that we're going to have to be different from other local news," said WFFF's VP/GM Bill Sally. "We're going to have to give viewers a reason to tune in. That's what we'll be aiming for."
The printed version of the Free Press will have more on this in Saturday's edition, but we can confirm the following:
* Fox 44 has hired 22 people and designed a state-of-the-art 1,200 square foot studio. The news crew has been practice broadcasting most of the fall, and has been reporting stories for months now. Anybody who's been to a news conference around these parts has likely seen the Fox crew at work.
* Greg Navarro, who worked for New England Cable News, will be one anchor. Lauren Maloney, a Lyndon State grad, will be the other.
* The 10 p.m. news will be broadcast seven nights a week.
* It'll be the first all high def news broadcast in the market.
* WFFF's Web site won't be spiffy and newsy like that of WCAX or WPTZ for a couple of months, but Sally said the Web site will be relaunched sometime early in 2008.
Should the CBS and NBC stations in the market be worried? Fox affiliates across the country seem to be having good success with 10 p.m. broadcasts, and with the strength of programs like "American Idol" and "24" Fox certainly has eyeballs to appeal to.
"WCAX and WPTZ are well established in this market and do a very, very credible job reporting the news," said Sally. "They've set a standard we'll have to rise to."
Are you going to watch?
--- Matt Crawford contributed this report