More and more of our politicians are catching onto this strategy, though they will undoubtedly discover its diminishing returns. When scheduling press conferences, some of them are particularly conscious of how they might best make sure the media will show up. And some have discovered that if they time it close - but not too close - to another event the media is likely to cover, they'll get better results.
Thus we have at least four press conferences planned for tomorrow in Montpelier. Gov. Jim Douglas has his regular presser at 10:30 a.m. Much of the Vermont media usually attends these. Republican U.S. House candidate Mark Shepard smartly scheduled a press conference for 12:30 p.m. Democratic gubernatorial candidate Scudder Parker set his for 9:30 a.m. Planned Parenthood squeezed its in for 11 a.m.
Smart planning on all their parts. Collectively, however, it might very well backfire. It might not seem like there's any work to this, but the reality is that us humble members of the media can only write/broadcast so many stories in a given day. Not to mention that the public can only take so much in a given day.
Here's your turn to weigh in. Which would be the best news story?
1. Whatever the governor says?
2. Mark Shepard's comments on parental notification?
3. Scudder Parker's comments on the cost of living in Vermont?
4. Planned Parenthood's "Pro-Choice Pledge" signing ceremony for candidates.
5. Some other off-the-radar story?
- Terri Hallenbeck